The AI industry has a language problem. And it’s unintentionally holding people back.
I work with GTM teams to show them what’s possible with AI through real, applied use cases. Some of the brightest, most capable people I know hold back because the language sounds intimidating. Like it’s designed for certain types of people, but not them.
Generative AI is one of the least technical technologies we’ve ever seen. You talk to it like you’re talking to a colleague.
Yet we’ve wrapped it in jargon:
- ➡︎ Multimodal AI
- ➡︎ Context window
- ➡︎ Retrieval-Augmented Generation
This creates real issues. The sales rep who could write better follow-ups doesn’t try. The marketer who could generate new campaign ideas is stuck with what they’ve done before. The customer success manager who could draft empathetic responses in seconds keeps doing it manually.
Words matter when we want AI to benefit all of humanity, not just those comfortable with technical jargon.
Below is a fun 30-sec quiz that I “vibe coded” into existence using AI to prove this point. 🤣 See link in the comments.
If you can explain something simply, you understand it well. If you can have a conversation, you can use AI.
To AI companies: you can do better. Start with the language.
How did you do on the quiz?
Take the 30-sec quiz and see how well you cut through the BS: https://claude.ai/public/artifacts/76659222-505e-4774-81af-644150b292e2