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Custom GPTs vs. Direct Prompting: A Simple Guide

Liza Adams · February 27, 2025 ·

Published on 2025-02-27 14:34

Are most businesses wasting time by not building Custom GPTs?

If you’re using AI, you’ve probably asked yourself this: Should I keep prompting manually, or should I build a Custom GPT?

In a previous newsletter, I shared how human and AI teammates can work together as a real-life powerhouse team.

Many of those AI teammates are custom GPTs. They are AI tools users can build with pre-set knowledge and guidelines to handle specific tasks.

But is building one worth the effort?

Here’s a simple way to decide:

  • Custom GPTs – Best for when multiple people need consistent, repeatable outputs without having to master prompting.

  • Direct Prompting – Perfect for one-off, flexible needs where customization isn’t essential.

The table below breaks it down further. (UPDATE on Mar 8: I’ve updated the table to include Project. Please see the updated table in the comments, https://lnkd.in/g5vT6YDP)

What’s the most valuable Custom GPT your team has built and what problem did it solve?

#CustomGPT #AIPrompts #AITeammates #AICollaboration

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