AI Workshops & Advisory | GrowthPath Partners

Learn more about how we work together.

GrowthPath Partners offers a range of engagements to help go-to-market leaders and their teams build Human+AI organizations. Whether you’re looking for workshops to inspire and build capability, advisory support to guide implementation, or a full transformation program, we tailor each engagement to your unique needs.

Applied AI Strategic Workshops

These workshops land key mindset shifts and show what’s possible with AI through real-life marketing/go-to-market use cases and live demonstrations.

Participants will:

See how AI is transforming the buyer’s journey and what it means for their brand
Learn how to guide AI responsibly and apply critical thinking to move beyond productivity into quality and innovation
Understand what a Human+AI organization looks like and how to build one
Gain confidence to lead this shift with practical examples they can apply immediately

Ideal for leadership teams, trailblazers, or broader go-to-market teams. Virtual or in-person. Typically 2 hours to half day.

My marketing team at Seismic has worked with Liza on our AI strategy for the last few months. Her approach starts with education as to what’s possible and then quickly moves on to helping teams define the projects that will create both quick wins and long-term value. She makes AI easy to understand and act on for the entire marketing team. She’s an AI genius and has made a huge impact on my team’s understanding and adoption of AI. I would highly recommend her to any CMO or marketing leader looking to embrace and fast-track AI for their department.

Paige O’Neill

Chief Marketing Officer, Seismic

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Hands-On AI Teammate & Workflow Builder Workshops

These workshops build confidence through doing. Teams learn to build, guide, and connect AI teammates through hands-on experience with use cases relevant to their role or function.

Participants will:

Learn techniques for building, guiding, and managing AI teammates
Gain confidence collaborating with AI and ensuring responsible use
Build their first AI teammate that they can use immediately
Learn from peers through group sharing

Organized by function or grouped functions. Virtual or in-person. Typically 90 minutes to half day.

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Advisory

Your strategic sounding board for AI adoption.

Advisory engagements provide ongoing guidance as your team implements AI. This is teaching to fish, not catching the fish for you. We help you build capability that lasts.

Advisory time may be used for:

Ideation and guidance for AI application
Feedback on team implementation approaches
Guidance on prompting techniques and tools
Show and tell sessions with team members
Executive-level strategic advice

Advisory hours are typically paired with workshops or offered as standalone engagements.

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Human+AI Org Evolution

Full transformation programs for teams ready to go deeper.

These engagements combine workshops, advisory, governance frameworks, and change management to build organizations where humans and AI teammates work together. Programs are customized based on team size, maturity, and goals.

What’s typically included:

Applied AI Strategic Workshops for leadership and broader teams
Hands-On AI Teammate & Workflow Builder Workshops by function
Strategic advisory for leaders
Office hours for teams for ongoing support
Human+AI org design approaches and considerations
Operations/Governance frameworks and templates
Change management and communications planning
AI tech considerations, planning, and guidance
Performance tracking and management guidance

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Speaking

Keynotes and sessions on AI adoption, changing buyer behaviors, Human+AI organizations, and responsible AI practices.

Liza Adams is a dynamic speaker who inspires audiences with practical examples from proven experience. Ideal for industry conferences, corporate events, customer events, advisory boards, and podcasts.

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