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What Makes a Real AI Agent? A Simple 5-Point Test

Liza Adams · February 21, 2025 ·

Will the real AI agent please stand up?

Published on 2025-02-21 14:30

These days, everything’s an “AI agent.”

Your chatbot? Agent. That email tool? Agent. That meeting scheduler that double-booked you? Clearly a double agent. The thing that just copied text from one place to another? Super advanced agent, obviously.

With “agent” slapped onto every AI tool, the term has become so watered down that it’s losing meaning.

But who am I to decide what counts as a real AI agent? I’ll leave that to those with a higher pay grade.

That said, I still need a way to make sense of it all.

One framework that stuck with me comes from Paul Roetzer (CEO of the Marketing AI Institute). He suggests that a true AI agent works independently, on our behalf, across five key functions:

  • Set goals
  • Make plans
  • Execute tasks
  • Learn from results
  • Analyze outcomes

But most so-called “agents” today only handle execution on their own. A few can do planning or analysis. But I’ve yet to see one that does all five, particularly setting its own goals.

While research projects like AI agents forming societies in Minecraft (as discussed by Eric Vyacheslav here) hint at where we’re headed, they’re still experimental, not commercial AI solutions.

So now, when someone tells me they have an “agent,” I just ask: Which of these five capabilities does it actually have?

That simple question cuts through the hype without needing a PhD in AI.

Hope it helps you too!

What’s the most interesting “AI agent” capability you’ve seen recently?

#AIAgents #AITechStack #AITools #Autonomous #AIAssistants

Illustration of AI agent concepts

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