Weekend AI learning recommendation: one of my favorite podcasts I’ve done that covers a surprising amount of ground in 40 minutes.
Erin Mills and Ken Roden are masters at pulling both strategic and practical insights from their guests.
I even live-demoed turning the Marketing AI Institute’s 2025 State of Marketing AI Report into an interactive Jeopardy game using plain English. No coding required.
What you’ll discover:
Why 45% of marketing teams are stuck in the “AI Adoption Plateau” and how to break through
The “Tiny AI Win” approach that transformed one marketing team into 25 humans + 20 AI teammates
GRACE prompting framework that elevates basic AI responses to strategic thinking
How to create “Digital Twin” GPTs that find your blind spots and prepare for executive presentations
3-step method to manage 80% of AI hallucinations in your content
Key Timestamps (see links in the comments for the full episode):
00:00 – “AI democratizes IQ, EQ becomes increasingly important”
04:40 – Why AI adoption is still stuck in change management challenges
07:55 – Success story: Building 20 AI teammates with tiny wins
12:32 – The “Digital Twin” strategy for executive presentations
16:15 – GRACE framework: From prompt engineering to prompt strategy
19:36 – How to detect and manage AI hallucinations
23:42 – Claude Artifacts demo: Creating interactive games without coding
25:53 – Future jobs that will thrive in the AI economy
Erin and Ken, thank you for having me on your FutureCraft GTM podcast. Keep doing the great work of supporting AI literacy.