One marketing team now has 100+ AI teammates working alongside 25 humans. The results: 75% faster content creation, 98% better lead qualification, 35% improvement in campaign performance.
I’m speaking at MAICON on October 14-16 in Cleveland to share exactly how. The Marketing AI Institute team wrote a thoughtful blog that covers this approach and what makes it different.
My work has always centered on three things: elevating the strategic value of marketing, using business as a force for good, and ensuring diverse voices are heard at every table. AI amplifies all of that when we use it thoughtfully.
We’re at a turning point where AI can make us better at the strategic work we love. Digital twins that understand how you think. Campaign strategists that build on your expertise. Creative partners that amplify your ideas without losing your voice.
The teams getting real results are reimagining how work gets done when humans and AI complement each other’s expertise, overcome each other’s limitations, and collaborate together.
The blog (link in comments) covers my frameworks, newsletter, and the story behind this work. Worth reading (4 mins) if you’re ready to move beyond basic AI productivity hacks.
Ready to join us in Cleveland? I have a discount code ADAMS200 that saves you $200 off registration. I’ll drop the link in the comments.
Looking forward to seeing you there.
MAICON blog: https://www.marketingaiinstitute.com/blog/marketing-ai-conference-liza-adams
Register here: https://www.marketingaiinstitute.com/events/marketing-artificial-intelligence-conference