Published on 2024-11-01 20:32
My heart is full today! I had the honor of judging at a DECA invitational competition this morning, and I’m amazed by what I saw.
DECA Inc. is an international student organization that prepares high school students for careers in business. Today, more than 540 students from 15 Colorado schools showed us their talent in marketing, finance, hospitality, and management.
Along with my co-judge, Nikki S., I watched students tackle a hospitality marketing case study. With just pencil and paper, they had 15 minutes to create a complete marketing plan including product packaging, pricing, SWOT, and promotion strategies. Then they pitched their ideas to us.
Their poise, creativity, critical thinking, and confidence blew us away. These young leaders are ready for the real world!
But today was extra special for me as a mom. They say our biggest contribution in this world may not be what we do, but who we raise.
My daughter, Alana Adams, a high school senior, serves as VP of Competition for the host school. Beyond competing herself, she and her team led the event.
After her experience at DECA Nationals in Anaheim last year and her internship at Avocet Communications, she wanted to help first-time competitors feel confident and prepared.
Watching her encourage and lift others made me incredibly proud.
If any of you have an opportunity to volunteer as a DECA judge, jump on it. It’s an experience that allows you to shape the next generation and I guarantee that you will likewise learn from the kids!
Thank you, Avocet Communications and Lori Sutorius Jones, for investing in these young leaders. And to every DECA student – you’re amazing! Parents and guardians, thank you for supporting these bright minds. The future is in good hands.