Published on 2025-01-22 14:30
While most teams experiment with AI tools, one team built 20 custom GPTs as true teammates. Now they’re debating themes for naming them. Star Wars? The Office? Marvel? There are a lot of compelling and fun options.
(GPTs are AI assistants that teams train, build, and manage for specific tasks.)
The image below shows how a human-AI marketing team could be structured. This example uses Star Wars-themed names.
Why give character-themed names to custom GPTs?
Builds trust – Research shows people use named AI tools more often and work with them more closely.
Makes teamwork easier – Named AI tools lead to more natural conversations. It helps the team feel comfortable using them.
Speeds up adoption – Teams use AI more often in their daily work when they can relate to it better.
The key is finding the right balance. We need to make AI approachable without forgetting it’s still AI, not human.
In my newsletter (https://lnkd.in/gudcjVCH), I shared:
Their 6-month transformation journey, including the ups and downs
Their step-by-step playbook any team can follow, plus templates
Their most successful AI use cases and custom GPTs
Compelling results that made them company trailblazers
If you had 20 custom GPTs on your team, what theme would you choose for naming them?
#AIMarketing #FutureOfWork #GTMTransformation #AIAdoption
